Posted Date : October 01,2018
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-9847
Government Authority located in South Carolina; USA based organization looking for expert vendor for marketing, advertising, digital, social and public relations services.
[A] Budget: Looking for Proposals
[B] Scope of Service:
(1) Vendor needs to provide marketing, advertising, digital, social and public relations services include
- Research and strategic planning, account services, media planning, evaluation, negotiation, and purchasing, ad trafficking across all types of media. creative and production services for traditional and digital mediums and emerging mediums, cooperative advertising programs, interactive media, digital marketing, search engine optimization, search engine marketing, collateral, industry relations, web development and maintenance, web tracking and reporting, mobile and mobile application development and maintenance, mobile tracking and reporting, public relations services, social media, analytics tracking and reporting, social media advertising, photography services and video production, chef ambassador program, produce collateral materials and videos for state house tour desk, produce materials for governors’ conference on tourism and travel, measurement/tracking and reporting, subcontracting for goods and services as necessary to execute marketing programs, accounting, billing, invoice reconciliation and other marketing services.
- Assist in the development of a marketing strategy to grow tourism in the state, with an unprecedented emphasis on promoting “undiscovered” South Carolina, utilizing traditional, non-traditional and digital advertising, digital media (such as websites, mobile sites, mobile applications and other emerging digitally-based strategies), public relations, social media, special events, and other to-be-identified proven and emerging marketing strategies.
- Develop, implement, and measure an annual marketing program that drives consumption of state’s golf product.
- Support international sales and marketing efforts in Canada, the UK, Germany, and other targeted international markets by planning and purchasing advertising, producing creative and collateral and providing other marketing support as required.
- Hire all talent, print, and broadcast for unlimited use to include print, broadcast, digital, outdoor, editorial, and any medium not yet developed.
- Develop, support and execute a comprehensive public and media relations program with the public relations manager.
- Provides support for the development and implementation of media familiarization tours for domestic and international media, including traditional media and social media.
(2) Contract term will be two years.
[C] Eligibility:
- Onshore (USA Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: November 06,2018
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$
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Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-9847
Government Authority located in South Carolina; USA based organization looking for expert vendor for marketing, advertising, digital, social and public relations services.
[A] Budget: Looking for Proposals
[B] Scope of Service:
(1) Vendor needs to provide marketing, advertising, digital, social and public relations services include
- Research and strategic planning, account services, media planning, evaluation, negotiation, and purchasing, ad trafficking across all types of media. creative and production services for traditional and digital mediums and emerging mediums, cooperative advertising programs, interactive media, digital marketing, search engine optimization, search engine marketing, collateral, industry relations, web development and maintenance, web tracking and reporting, mobile and mobile application development and maintenance, mobile tracking and reporting, public relations services, social media, analytics tracking and reporting, social media advertising, photography services and video production, chef ambassador program, produce collateral materials and videos for state house tour desk, produce materials for governors’ conference on tourism and travel, measurement/tracking and reporting, subcontracting for goods and services as necessary to execute marketing programs, accounting, billing, invoice reconciliation and other marketing services.
- Assist in the development of a marketing strategy to grow tourism in the state, with an unprecedented emphasis on promoting “undiscovered” South Carolina, utilizing traditional, non-traditional and digital advertising, digital media (such as websites, mobile sites, mobile applications and other emerging digitally-based strategies), public relations, social media, special events, and other to-be-identified proven and emerging marketing strategies.
- Develop, implement, and measure an annual marketing program that drives consumption of state’s golf product.
- Support international sales and marketing efforts in Canada, the UK, Germany, and other targeted international markets by planning and purchasing advertising, producing creative and collateral and providing other marketing support as required.
- Hire all talent, print, and broadcast for unlimited use to include print, broadcast, digital, outdoor, editorial, and any medium not yet developed.
- Develop, support and execute a comprehensive public and media relations program with the public relations manager.
- Provides support for the development and implementation of media familiarization tours for domestic and international media, including traditional media and social media.
(2) Contract term will be two years.
[C] Eligibility:
- Onshore (USA Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: November 06,2018
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$